Research Executive – Consumer Research

You will play a critical role in conducting research that will impact the strategic direction of the company by delivering actionable insights and data-driven recommendations. You will be responsible for understanding market trends, consumer behavior, and competitive dynamics to inform business decisions and enhance the company’s market position.

• Degree from a recognized university preferably Statistics or Data science

• 3-5 years’ experience in a research role

• Conversant with Telecommunication/Technology data products

• Understanding and Knowledge of how machine learning and artificial intelligence can be applied in Market Research

• Proficiency in analyzing data from social media platforms to gauge consumer sentiment and engagement

• Ability to use advanced Excel functions, such as VLOOKUP, pivot tables, and macros, to manipulate and analyze data efficiently

• Exposure and Understanding of Digital Qualitative

• Knowledge of market research methodologies and techniques